Biography

John Crawley - President


Visual Raptor JAN 2011 - NOW
I founded Visual Raptor LLC to focus on the design, build and delivery of high quality data visualizations. Executives & managers use my data visualizations to quickly identify opportunities & shortfalls. Visual Raptor dashboards provide valuable insight to strategic and tactical, business and employee performance. Clients include Southern California Edison, Natixis, Fidelity Investments, Capital Blue Cross, PSCU and Boston Medical. Technologies include Tableau, Xcelsius, Inovista addins, SWF’s, BI Services, BW, and VB macros.

Endeca Technologies FEB 2009 - JAN 2011
As the Data Visualization Center of Excellence Manager, I was responsible for developing strategic direction, repeatable product offerings and delivering advanced data visualizations to clients such as Land O' Lakes, MarketForce, Toyota, BMW, British Transport Police, Case New Holland, Daimler, IBM, Pepsi and VW. My data visualizations were embedded within the Endeca portal which combined enterprise search capabilities with advanced data visualization. Technologies include Xcelsius, Excel VB macros & Endeca web services, connected to Endeca proprietary data server & data structures.

Visual I|O AUG 2007 - FEB 2009
As the Senior Solutions Consultant, I developed applications using Visual I|O advanced data visualization software. Clients such as Daiichi Sankyo focused on visualizing project management information & Eli Lilly focused on visualizing clinical trials information. I focused on the user interface experience & visualization of the data to provide rich interaction and insight whilst the business user sought answers to a train of questions. Technologies include Visual I|O, XML and Excel .

Performix FEB 2004 - AUG 2007
As the Senior Solutions Consultant I developed data visualizations & reports that provide constant feedback on employee performance. Focused primarily in the contact center environment, the principles developed can be easily adapted to other business environments. Business managers are provided with an easy to read scorecard which requires the minimum amount of time to see who & what needs attention and devote the maximum amount of time to managing & developing their staff. Clients include Verizon Wireless, WestJet and Home Shopping Network. Technologies include Xcelsius, XSQL Web Services, Crystal Reports, SQL, Embarcedaro ETL, Oracle and SQL Server.

Tealeaf JUN 2002 - DEC 2003
As Senior Solutions Consultant I provided technical support to the sales process. I used the TeaLeaf solution to monitor internet browser requests sent to internet servers and examine the responses provided by the internet servers. Data visualization software utilizes the same concepts of request/response pairs when retrieving data from databases or Business Objects BW, I use knowledge and techniques from my TeaLeaf experience as a firm architectural foundation for my data visualization’s server interactions.

Ascential APR 2001 - FEB 2002
As Portal Product Manager I managed the development of the Axielle portal product. This provided me with a firm foundation for embedding Xcelsius SWF files into portal technologies. Technologies included XML, XSLT and DataStage ETL products.

Viador MAY 1999 - APR 2001
As Senior PreSales Engineer I provided technical support to the sales process in the form of product demonstrations and prototypes. Viador was a pioneer in business intelligence tools for the internet. I also delivered client Clients included Sprint Wireless. Technologies include Viador, CGI Server API, HTML, JavaScript

Platinum Technologies DEC 1988 - MAY 1999
As Senior Solution Specialist I delivered solutions built using Forest & Trees, a thick client data visualization technology. I provided technical support to resellers and clients throughout EMEA and APAC countries, and delivered a complete performance management solution to the Czech electricity company CEZ .